"It's better to be a co-author of brilliant things
than a solitary author of mediocre ones"

- Washington Olivetto

Picture a creative leader: brilliant, inspirational, fearless, always having the right answers...
That's not who I am.
I believe in teamwork, hard work, and loving the work.
I believe in the process.
I believe in listening to my team's ideas and getting inspired.
Overall, I wasn't born with pure talent (is there such a thing?)
For me, building a career was also building an environment where everyone's creativity could thrive.
That's my craft: adding my fingerprints to the way a squad, department or agency works.
Sharing my passion for advertising with my colleagues and students.
Bringing references to the table, as many as I can.
Driving talent to be competitive beasts that always play fair.
Having fun whenever we can, despite the pressure of deadlines.
Delivering results: to the agency, to the client, and to people's quality of life.
And I know there's only one way to accomplish that: one day at a time.